The global facial treatment market size was significantly large in 2022, and is expected to continue to register a rapidly inclining revenue CAGR between 2023 and 2032. Key factors responsible for driving market revenue growth are increasing availability of a wide range of products, rising shift of customers toward restorative treatments, increasing purchasing power, and rapid urbanization.
Facial treatment is an established skin treatment which enhances all features of the skin. Mature skin is steamed, purified, and kneaded in facial treatment. Nowadays, facial treatment includes massage, peels, facial masks, and steam. These procedures are often available in beauty salons and are used for enhancing skin health. It not only nourishes the skin, but also provides a perfect relaxing treatment. Facial treatment is capable of cleaning pores and skin, thereby making one’s skin smooth and moisturized. The peeling treatment is used to decrease wrinkles and lines from a person’s face. The early onset of getting old has pushed the criteria for methods that are less painful for rejuvenation to stay young. Coupled with this, increasing disposable income levels and marketing through social media influencers would propel demand for various facial treatment options.
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Major Factors Driving Growth of The Global Facial Treatment Market:
One of the key factors driving the facial treatment market growth is increasing awareness of facial treatment among females. Health concerns, as well as high demand for specific advanced cosmetic products would also drive growth of this market over the forecast period. Furthermore, increasing demand from working females in developed countries and rising number of beauty & dermatology clinics with improved infrastructures are also likely to boost growth. Lastly, facial treatment helps to enhance the face value and is very effective for skin pigments. It can decrease facial spots, minimize wrinkles and brightens the skin. These factors would prove to be fruitful for the facial treatment market.
Factors Restraining Growth of The Global Facial Treatment Market:
Growth of the global facial treatment market is severely hampered due to lack of experienced professionals and documented evidence of clinical effectiveness of multiple facial treatment options. The COVID-19 pandemic has also resulted in trade restrictions, travel bans, closure of beauty salons, and lockdown norms to avoid transmission of the deadly virus. Facial treatment often causes numerous negative side-effects, which, in, turn, may restrict market growth in the near future.
Opportunities For Players Operating in The Global Facial Treatment Market:
Increasing public-private partnerships, changing disease conditions, rising government support, and growing R&D activities are anticipated to provide a golden opportunity to key players operating in the facial treatment market. Outbreak of the COVID-19 pandemic had resulted in the shutdown of manufacturing facilities temporarily. But, many companies were able to get back to normalcy with numerous relaxations in norms that enabled them to open their facilities and resume production. Rising trend of social media marketing is also expected to create multiple growth opportunities for key companies as social media advertising can attract a large consumer base through effective campaigns.
Global Facial Treatment Market Led by Product Type Segment:
Based on product type, the facial treatment market is segmented into laser-based devices, ultrasound devices, IPL devices, RF devices, and LED devices. The IPL devices segment is likely to dominate this market in the upcoming years, due to growing demand over laser-based devices. Laser-based devices produce a single beam, whereas IPL devices produce a very wide beam which is more effective and efficient for facial treatments.
Global Facial Treatment Market Leading End-use Segment:
Based on end use, the beauty clinics segment is expected to dominate in terms of revenue generation over the forecast period. Increasing awareness of skin health and facial treatments in urban areas, rising number of beauty clinics & salons, and easy availability of facial treatment are expected to propel growth of this segment in the near future.
North America Accounts for Largest Revenue Share in Global Facial Treatment Market:
North America accounts for the largest revenue share in the global facial treatment market, owing to high demand for facial treatment devices in developed countries, such as Canada and the United States. Also, high spending power of working professionals and expansion of business operations by renowned companies are anticipated to bolster the North America facial treatment market growth in the near future. Besides, changing lifestyles and increasing number of working class women in the United States would also contribute to market growth.
Asia Pacific Continues to Lead in Terms of Revenue CAGR:
Asia Pacific dominated the facial treatment market and is set to retain its position throughout the forecast period by generating the highest revenue CAGR. Presence of numerous prominent companies would propel growth. Also, high demand for masks, serums, anti-aging, skin-whitening, and facial creams, especially in China, Japan, South Korea, Malaysia, Singapore, and Thailand is likely to boost the Asia Pacific facial treatment market growth in the near future. Lastly, the trend of using skin-whitening agents is expected to surge the demand for long-lasting products in this region.
Major Companies Profiled in The Report:
- Solta Medical
- Strata Skin Sciences
- Syneron Candela
- Venus Concept
Strategies And Objectives of Major Companies:
- In August 2021, Cynosure revamped its digital ecosystem by announcing Charles Moosman as the company’s new VP of Digital Transformation, to help it build a robust Digital Transformation Strategy.
- In August 2021, Lutronic patented Hollywood Laser AcnePeel to help address some of the concerns of active acne. It is a specialized carbon lotion with laser energy protocols to help create a fresh skin with reduce pigmentation and increased collagen.
- In August 2021, Cutera started booking appointments from patients for their new Xeo machine. This machine offers new services, including vein & laser hair removal, removal of toenail fungus, and wart removal. It also uses IPL laser for fine lines, hyperpigmentation, and wrinkles. The hashtag used for this particular product was #whycutera.
What Our Report Provides and Why Our Offering Is Better:
This report offers historical data points and forecasts and revenue growth at a global, regional, and country level, and provides analysis, industry trends, and consumption pattern details for each region, major country, and segment from 2023 to 2032. The global market report includes industry trends, drivers, restraints, opportunities, threats, market strategies, segment revenue, and market share contribution by each regional and country market. In addition, the report offers industry analysis and competitive landscape, company financials, and impact analysis. The report includes a detailed view of the global market, along with changing dynamics and trends, scenarios, detailed market and regional segmentation, regional landscape, analysis and evaluation, major investments, product offerings, product launches, and details of historical, current, and projected revenues.
Detailed Segmentation in Our Report:
For the purpose of this report, global facial treatment market is segmented on the basis of product type, application, end-use, and region:
Product Type Outlook (Revenue, USD Billion; 2023-2032)
- Laser-based Devices
- RF Devices
- Ultrasound Devices
- IPL Devices
- LED Devices
Application Outlook (Revenue, USD Billion; 2023-2032)
End-use Outlook (Revenue, USD Billion; 2023-2032)
- Dermatology Clinics
- Beauty Clinics
Region Outlook (Revenue, USD Billion; 2023-2032)
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Latin America
- Rest of Latin America
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
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